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The Constantly Changing Cannabis Industry with Sanjay Tolia at Bengal Capital

Sanjay Tolia is the Founder and Managing Director of Bengal Capital, a private equity firm in the emerging cannabis industry.


“My journey came about in a roundabout way. It came about personally learning and investing in cannabis for years and being open to the large opportunity.


It began when I discovered how big the industry is on an economic level and the societal changes that will benefit the health and wellness industry.


Creating the transition for the Cannabis market to become legalized was the opportunity that called us to focus all our efforts from the world of finance into the world of cannabis.


I started in derivatives, considered esoteric back in the day, and saw an opportunity and saw the same opportunity in cannabis.


There is consensus that the cannabis market is growing fast, but the big question is how do you play in cannabis? And specifically how does an investor play in the cannabis space?”


Bengal Capital Logo

Sanjay Tolia, Co-Founder and Managing Director

507 - 261 - 3045



We’re Bengal. We’re an aligned group of people with the good fortune of having immersed ourselves in the emerging cannabis industry. We pride ourselves on intentionally selecting where we place our attention; we’re lucky that way. We aim to roll up our sleeves and be partners, whether as a trusted advisor, capital provider or friend. We feel like we’ve made every mistake and can hopefully help prevent others from the same. Our lessons learned keep us humble and we are balanced by an inner confidence born from our track record and trusted relationships; we are most grateful for these vibrant connections. We simply like to help and get aligned with great people and great opportunities.



Welcome to PrimeAlpha's interview series where we will share insights from industry practitioners discussing their journey and their discoveries.


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About PrimeAlpha

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PrimeAlpha is today’s leading technology platform for alternative investment opportunities founded in 2015. We generate connections and help investors discover differentiated opportunities.

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PrimeAlpha was developed by industry practitioners as a cutting-edge technology platform to help managers and investors discover and network. Like many great solutions, PrimeAlpha was born from the pain points faced by both managers and allocators in the investment life-cycle and marketing and IR process. Today, PrimeAlpha optimizes ROI-driven solutions emphasizing engagement and efficiency through a technology-enabled yet high-touch platform.


If you want to learn more reach out to us at info@primealpha.com.

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